What makes June20 unique as packaging design agency?
Packaging design is much more than wrapping a product. It’s a critical brand touchpoint, designed to communicate your brand’s values and relate with your target audience. As an integrated communications agency, we offer carefully crafted product packaging design, created in a unique way:
WITHIN 1 MONTH
Accelerating packaging timelines through smart collaboration
Our streamlined process ensures we deliver impactful packaging designs faster than the average packaging design agency. This timeline requires commitment from both sides, we need quick feedback loops and clear decision points from our clients to maintain momentum. Once your brand identity and strategy are defined, we can take your project from concept to print-ready files in under a month. By combining a clear branding foundation with our efficient workflows, we minimise delays and maximise quality, saving you time and ensuring your product gets to market faster.
DESIGN
Packaging that fits the bigger brand picture
At June20, we don’t treat design and strategy as separate entities: they work side by side. This lets us maintain a holistic view of your brand, ensuring every design reflects your broader goal. Whether it’s focusing on green packaging, enhancing your premium image, or building shelf presence, our team seamlessly incorporates your brand story into every touchpoint.
Our strategic approach means we deeply analyse market trends, consumer behaviour, and shelf presence before starting design work. We visit stores, study competitor packaging, and understand category conventions. This research phase shapes how we’ll position your product visually while maintaining brand authenticity. We also consider practical aspects like sustainability requirements, production capabilities, and supply chain needs to ensure our creative solutions are commercially viable.
“Our integrated approach implies packaging isn’t just an isolated design; it’s always part of a bigger brand story, connecting with your audience across all channels.”
Lim, Design Director June20
EVOKE EMOTIONS
Packaging creates lasting emotional bonds
We don’t just develop packaging for the sake of aesthetics, we design touchpoints to touch people’s hearts. Packaging is one of the most powerful tools to establish an emotional connection with your audience. By asking the right questions, like who buys your product, what motivates them and how the packaging can enhance their experience, we ensure your design communicates the right message. Exactly what you’d expect from your packaging design agency.
As the first physical brand touchpoint, packaging creates a unique opportunity for connection. While other channels like TV or digital simply show your brand, packaging allows consumers to physically interact with it. This tangible experience creates stronger emotional associations and memory imprints than any visual or auditory touchpoint alone.
Real clients, real emotions
- For Beaphar, our journey started with repositioning the brand, guided by the emotional tagline: ‘Because pets are family too’. Because pets are family too, they deserve the very best care: accessible, affordable and quality products. We used this tagline to emotionally connect with pet owners, creating packaging that strengthens loyalty and trust but also embraces the warm and emotional positioning of the brand.
- By incorporating familiar design codes for Vondelmolen, like a wooden honey dipper for honey-based gingerbread, we met consumer expectations while reinforcing shelf visibility. Here, every design choice was rooted in the strategy, highlighting ‘the power of nature’ while staying true to classic design codes within the benchmark.
ACROSS CHANNELS
Designed for everywhere
Packaging isn’t just for the shelf. It must shine in every environment, from retail stores to e-commerce platforms. As an integrated packaging design agency, we tailor designs to ensure they look great and perform effectively wherever they are used. Whether it’s creating packaging that grabs attention in-store, translates into engaging product images online, or aligns with digital ad campaigns, we take a holistic view to maximise impact.
As seen, among others, with our client Beaphar, we integrate a very wide range of products into a system, using also a recurring design system
Want to learn more about our approach?
Get in touch and learn more about how we work as a packaging design agency. Our team quickly but effectively creates packaging starting from strategy, touching not only the hands (literally) but also the hearts of people.
Get a free scan
Book a free 15-minute consultation with our Design Director Lim and discover how we can create packaging that truly touches your target audience.
Biography
Lim Sijmons
Lim Sijmons currently serves as Design Director at June20 and has been with the company for over 10 years. Lim has extensive experience having previously worked with agencies like TBWA and notable clients like PWC Belgium, Etex, Beaphar and Smeg. Lim’s expertise spans brand identity, webdesign, and typography, making her a versatile and skilled design director.
