Boost your e-commerce success with a professionally built webshop
Online sales continue to grow, in all areas and categories. A professional webshop is no longer a luxury, but an essential part of your business strategy.
At June20, we build e-commerce solutions that not only sell but also strengthen your brand and create a seamless connection between your online and offline sales channels.
A successful webshop combines user-friendliness, attractive design and reliability. We ensure that your e-commerce platform perfectly matches your customers’ expectations and your company’s objectives.
The power of a well-thought-out webshop design
The design of your webshop is much more than just aesthetics; it is the key to a positive customer experience. We design e-commerce platforms that are beautiful, intuitive, user-friendly and focused on conversion.
We have a step-by-step approach so we can take you through every aspect.
- Customer journey mapping: understanding how customers navigate your website and make informed choices.
- User-centred interfaces: designs that match the behaviour of your target group.
- Responsive design: your webshop must function perfectly, on desktop and mobile.
- Brand experience: consistent visual identity that reinforces your brand.
- Conversion-oriented design: your webshop may look slick, but the most important function remains sales and action!
We also ensure seamless integration between your online and offline sales channels. Do you have physical shops? Then your webshop becomes a digital extension of those, allowing customers to experience the same brand experience, no matter where they shop.
This includes consistent product presentation, shared loyalty programmes and the ability to buy online and collect or return in-store.
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The right e-commerce platform for your online shop
Choosing the right e-commerce platform is crucial to the success of your online shop. At June20, we work with several open-source platforms to avoid ‘vendor lock-in’ and give you the flexibility you need to grow, even if our paths separate.
Instead of recommending a platform based on our preference, we analyse your specific situation: goals, technical requirements, budget and growth expectations. On that basis, we recommend the platform that suits you best.
WooCommerce
Perfect for WordPress users who want to add a webshop to their existing site. Flexible, scalable and equipped with thousands of plug-ins you easily expand your functionality.
Magento (Adobe Commerce)
A robust solution for medium to large webshops with a complex product catalogue or very specific needs. Offers extensive possibilities for customisation and scalability.
Shopify
A user-friendly SaaS platform for fast-growing businesses that want to launch quickly and require little technical management.
Open-source alternatives
In addition, we have experience with other open-source solutions such as PrestaShop or custom development when that better suits your specific needs.
Custom development that really works
When developing your webshop, we go beyond implementing a standard solution. We build an e-commerce platform that perfectly matches your business processes and customer needs.
Our development approach includes:
- Customisation: even though we start from an open source platform, we adapt everything to your specific needs
- Integrations: seamless connection with your ERP, CRM, payment providers or other systems
- Scalability: building with future growth in mind
- Performance code: fast load times and smooth user experience
Our user-first philosophy means we don’t think from technical constraints, but from what your customers need. We recognise that shoppers have different needs depending on the device they use. Whereas mobile users often want to quickly check information or make simple purchases, desktop shoppers use the larger screen for detailed research and more complex purchases.
That is why we develop webshops that adapt to the context: intuitive, fast experiences on mobile, complemented by advanced configuration options and detailed product information on desktop. So your webshop offers the best experience on every device, without compromise.
Keep your shop running carefree
A webshop requires continuous attention and maintenance. We make sure your platform is always up-to-date, secure and performing, so you can focus on your core business.
- Proactive updates: regular updates of platform, plug-ins and security patches.
- Performance monitoring: continuous monitoring and optimisation of speed and performance.
- Backup & recovery: regular backups and fast recovery procedures in case of problems.
- Technical support: expert support in case of questions or problems.
- Strategic advice: we keep our finger on the pulse so that during periodic reviews we can make recommendations for an even better-performing webshop.
Continuous optimisation for better conversion
Your webshop should translate into extra turnover! With Conversion Rate Optimisation (CRO), we help you get the most out of your webshop by systematically increasing conversion.
What is CRO?
Conversion Rate Optimisation (CRO) is the process by which we systematically optimise your website to increase the percentage of visitors who convert on your website (by, for example, making a purchase, filling in a form or clicking an important button).
Unlike increasing your traffic, CRO is about making your existing traffic more efficient.
- Data analysis: gaining insight about your visitors and what they do on your webshop.
- User testing: asking real users for direct feedback via online or offline methods.
- A/B testing: testing different versions to see what works best.
- Optimisation: implementing improvements based on data.
- Always-on improvement: continuous process of testing, refining and following up again.
Integrating CRO into your e-commerce strategy not only increases your conversion rate but also improves the user experience, increases customer satisfaction and maximises the ROI of all your marketing efforts.
Your webshop as the centrepiece of your marketing mix
A slick and technically performing webshop is useless without a coherent marketing strategy that generates traffic, attracts customers and stimulates purchases.
Your e-commerce platform is part of a bigger picture:
- SEO: optimisation for organic visibility in search engines.
- SEA: targeted advertising campaigns to drive traffic to your webshop based on relevant search terms.
- E-mail marketing: personalised communication for better customer loyalty.
- Social media: strategic presence on relevant platforms.
- Marketing automation: automated and personalised flows for a better user experience and to stimulate purchases.
By connecting your e-commerce with marketing automation, you create a powerful system that reaches customers at the right time with relevant messages. Think personalised product recommendations, targeted loyalty campaigns to encourage repeat purchases or win-back campaigns for inactive customers.
Moreover, we use the data generated by your webshop to continuously refine your marketing strategy. By analysing which products are often bought together, which pages attract the most traffic, and where customers drop out in the purchase process, we can make targeted improvements that have a direct impact on your results.
Why choose June20 for your e-commerce website?
You can turn to June20 for:
- Platform-independent advice: we select the platform that best suits your objectives.
- Omnichannel expertise: as an integrated agency, we take a broad view of your entire marketing mix.
- Data-driven optimisation: continuous improvement based on user behaviour.
- Technical performance: robust, scalable solutions that grow with your business.
- Strategic partnership: long-term vision that goes beyond implementation.
Ready for a webshop that sells? Let’s talk about:
- Which e-commerce platform best suits your needs?
- Where are the biggest optimisation opportunities for your existing webshop?
- How we can help you grow with a strategic e-commerce approach?
